Comparing Different Types of Trailers - 'Barbie'

 The first film that I'm going to look at to compare trailers is 'Barbie'.

Teaser Trailer

• It doesn't deliver narrative information
• It doesn't have the production companies/idents
• Includes titles (name of the director)
• Includes film name towards the end of the trailer
• Includes release date
• Includes images from the film
• Additional images not from the film, but specifically created for the teaser trailer
• Slow pace of the editing at the beginning, and quick pace of the editing at the end
• Credits
• Reference to source material
• Production company logos at the end

Theatrical Trailer

• Images from the film
• We get a greater understanding of characters
• We get more narrative information
• Fades to black
• Production company logo/ident
• Name of director
• Release date
• Tagline
• Names of main actors
• Name of the film towards the end
• Credits

TV Spot

• Production company logo/ident
• Images from the film
• Editing is fast
• Name of director
• Reuses many shots from theatrical trailer, but adds a few additional
• Names of stars
• Name of film towards the end
• Certificate
• Release date
• 'Tickets on sale now'